DID YOU HEAR? GIANT MAGAZINE FOLDS…

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Well it’s officially the end of an era, Giant magazine known for its creative photography and superb editorial has officially folded. But don’t fret glossy lovers, with the shut down of the magazine comes the introduction of GIANTlife.com, where it’ll continue and expand upon the magazine’s original vision by providing a larger audience with superior original content and access to an exclusive lifestyle. The recession for the shutdown…blame the RECESSION!

“The economic downturn has had a tremendous impact on print media and we had to make the decision to suspend printing the publication,” Tom Newman, president of Radio One’s Interactive One division, said in a statement….
According to AHH,

Radio One, owner of urban publication Giant Magazine, has announced that the print edition will cease publication after the upcoming issue is released to newsstands.

Sources told AllHipHop.com that factors in the magazine’s demise included the economic downturn, as well as media dollars being shifted away from print magazines to Internet properties.

The Giant brand will continue to operate under Radio One’s subsidiary company, Interactive One.

Giantlife.com will launch with an exclusive video series featuring Alicia Keys.

“Suspending the print vehicle marks the end of an era, but I am thrilled with the opportunity to bring more Celebrity, Style and Culture to our audiences through my exclusive video series, and other integrated rich media opportunities,” said Interactive One’s Chief Content Officer, Smokey Fontaine. “In the coming months consumers can look forward to more exclusive content from trend-setter and celebrity bloggers and active user participation and dialogue through TheGIANTList.”

Giant was a bi-monthly publication that was acquired by Radio One in 2007. The magazine published a total of 33 issues.

Alicia Keys is featured on Giant Magazine’s final cover of the print edition, which lands on newsstands December 15th.

Sorry to see Giant Magazine go and welcome to GIANTlife.com

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Giant Magazine Posted under Magazine by LexAve