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6
August

BEYONCE’S DEREON IS A FLOP!

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Is this the beginning of the inevitable…I mean seriously, you can’t stay on top forever. Apparently Beyonce’s House of Dereon clothing line is shutting down! Turns out the hood would rather sport FUBU than that House-Of-Done-It Wrong mess! According to Newsweek (very reliable source),

Despite millions of dollars worth of media exposure, including a debut on “The Oprah Winfrey Show,” Beyoncé’s House of Dereon line has failed to catch fire with consumers. No matter how famous the product’s provenance, if it fails to impress women on its own merits it begins to resemble a cynical exercise in self-promotional marketing.

Ouch! If JLo and Eve can keep their tacky lines going, something is definitely dead wrong with Beyonce’s Dereon. I’m sure Rihanna’s gonna take this opportunity to fulfill her TAKEOVER!

On the real, I don’t know a damn soul who rocks HOD…and I know people! Anywhoo, peep another HOD ad below…are you headed to a prom, Be?! Tsk, Tsk…

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Images via Beyonce-Source

This post was written by

LexAve – who has written posts on STR8NYC.COM.
Corporate Misses by day...Blogger extraordinaire by night!

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5 Responses


  • I know most blogs just cut and paste without checking sources because this definitely wasn’t found in Newsweek. You couldn’t even quote a source. Anyway, House of Dereon and Dereon are alive and well. In fact, the presenters on this year’s Emmy Awards will be wearing dresses by HOD!

    by: Kimba, Aug 7th at 12:59 am

  • I was just talking about House of Very-Wrong yesterday. Nobody wears that ghetto, tacky mess. Marshall’s better get ready because their about to receive a HUGE stock of it. LMAO

    I don’t know what most blogs do, but I do know that an Emmy Award presenter, outside of the Knowles family, will be a fool to put that on. I need to see it it believe that!

    by: A. Red, Aug 7th at 5:12 pm

  • I dnt know where you all are from but here down south it gets some play,everybody have there own opion but dnt rude,where are ya’ll clothing lines lol i hope they dnt get rid of it cause i think they have sum fly stuff.

    by: cedric aka ced, Aug 12th at 3:05 am

  • the only people in the Emmy Awards that’ll be wearing that house of done it wrong is beyonce kelly rowland her sister what ever her name is. no one that is not getting paid to wear it would wear it one its tacky two beyonce is behind it and she is so F ing annoying always making these goofy faces when she sings. thats why shes starting that other clothing line sasha fierce cause the bitch’s ego is hurt.she’s A SORE loser oh well if she wants to throw more money out go ahead B

    by: jessica, Sep 13th at 2:33 am

  • Wow guys. I guess this is an I-hate-Beyonce site. You guys must be from 3rd world coutries becuz Dereon is HAWT and unstoppable! Runway meets catwalk is a concept you clearly don’t understand. But it’s ok, haters like you guys are just more publicity. If you don’t have haters you’re a nobody! Stay Blessed!
    *sent from my Beyonce infused Cell Phone*

    by: Beyoncefan, May 24th at 1:15 pm

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